——— Free Bundle – One Subject, Three Formats
Sign up for your FREE article – Navigation Architecture: The Hidden Conversion Killer
One subject. Three expert formats. This free article is designed to give you a feel for the depth of Convimax research – before you commit to anything.
No spam. No credit card. Unsubscribe anytime.
——— One Subject. Three Expert Formats
The same research, delivered the way you learn best
——— Audio Podcast — Sample
How Shoppers Navigate Your Store — and When They Give Up
A ~40-minute conversation exploring how your store’s organisation shapes the way customers browse, how deep they’re willing to go to find a product, and the quiet moment they give up and leave – often without a single clue in your analytics.
~40 min listen
The Hidden Structure Behind Product Discoverability
A focused, evidence-backed read on how the way you organise your store’s content shapes the path shoppers take – and explains why a significant portion never reach the product they were looking for, regardless of how good your traffic is.
~15 min read
——— Research Booklet — Sample
Store Organisation & the Path to Purchase: Research Report
Our most comprehensive format: a full research-backed report examining how the decisions you make about store structure influence whether shoppers successfully navigate from landing to checkout – with data, comparative frameworks, and clear recommendations.
~45 min read
——— Why This Matters
Most e-commerce traffic
never converts.
The average e-commerce store converts just 2–3% of its visitors. Top performers reach 5–8%. The difference isn’t ad spend or traffic volume – it’s a systematic understanding of every stage of the customer journey. That’s exactly what this free bundle covers.
2.3%
Average e-commerce conversion rate industry-wide
8×
Revenue uplift from systematic CRO vs. untested stores
68%
Of all carts abandoned before purchase, largely recoverable
£0
Cost to access this expert research bundle today